Recently, I made the decision to leave advertising behind, at least temporarily. Yesterday was my last day at Grey.
I come from a digital product design background. Three years ago, I decided to move into the ad world. I really liked being surrounded by creative people and working across…
Bye Steve…
Thanks for the magic.
For a brief moment we could see the future through your eyes.
You are an inspiration who will be missed.
Lately I’ve really been digging these subtle animated gifs. I know it seems really dumb, but they can be very effective when done right.
(Source: annstreetstudio)
Now this is truly impressive. Do you think they’ll be selling tickets for your average traveler?
The Russian Government has given the go-ahead to build a $65 billion transcontinental railway linking Siberia with North America. The project aims to feed North America with raw goods from the Siberian interior and beyond. A renewable energy transmission corridor will also be put in that feeds wind and tidal power across vast distances. The tunnel through the Bering Strait will be the longest tunnel in the world and would cross the International Date Line.
The problem with this being that once you get to Nome, there is no highway, or train station, linking it to the rest of alaska or the world. You’d still have to fly to get anywhere else.
I can’t stand Angry Birds… There, I said it.
I know there are millions of people that can’t get enough of this game but I’m not one of them. I’m not a huge fan of “chance” games. I like games of skill like an FPS, or games that I can develop over time like an RPG. Content snacking and time wasters are mainly filled by card games or puzzle games. I don’t like games with mechanics I can’t master; games that are purely based on chance. Gaming for me is an extension of who I am and I like to feel good about my efforts. The time I put into developing my characters, and my ability to successfully win with an awesome score matter. Angry Birds fulfills none of those things for me. Instead I’m suppose to just mindlessly fling birds at a house until it breaks. Sometimes I score 3 stars (rarely), but most often it’s just 1 star.
I remember getting gold stars when I was a kid in elementary school. You felt good when you got a gold star. Back then you knew the rewards and what you had to do to get them. You could get a gold star which was “Great job!”, a silver star which was “Good job!”, or no star which basically meant “Try harder next time”. A similar method is employed with Angry Birds via the 3 star system, but here’s the catch. You have no idea what you need to do to get 3 stars. Your best efforts may sometimes land you 1 star while a random toss with a little bit of luck can get you 3 stars.
I guess that’s the point. It doesn’t matter. My fond memories of getting stars is a distant one and schools no longer live by this idea. Nowadays everyone is a winner, there are no losers. “Everybody get’s a gold star just for showing up” I guess that’s the point with Angry Birds. Everyone’s a winner; one star, two star, three star, who cares. You got a star.
People actually use these things. I guess I better stop telling my client’s QR codes are lame.
